TikTok accounts are turning into evidence of divorce.
When Kat and Mike Stickler divorced, their biggest challenge was dividing a shared TikTok account with millions of followers that generated significant income, and they aren’t alone, reports the WSJ. A growing number of couples — and divorce attorneys — are grappling with how to assess the value of social media accounts when a couple

According to the WSJ, Kat and Mike Stickler's biggest obstacle during their divorce was splitting up a joint TikTok account with millions of followers that brought in a sizable sum of money. They are not alone, though. When a couple separates, more and more couples—as well as divorce lawyers—are struggling with determining who keeps what and how much social media profiles are worth.
In her instance, Kat Stickler gained control of the couple's TikTok account, and her expanding fan base enabled her to purchase a new condo; her husband, on the other hand, saw his YouTube account decline. According to reports, he changed careers to sales.
It may sound funny but it’s no joke, dividing these assets, as well as establishing the potential for future growth, given that social media platforms can offer meaningful financial opportunities.
“My social media is my résumé,” said influencer Vivian Tu to the WSJ. Tu, who posts about financial literacy, clearly takes the topic to heart. Before getting hitched in June, she wrote a prenup that lists her social media accounts.