Stand out with EOFY Merchandise Trends and Branding Tips

The End of Financial Year (EOFY) is probably the finish line for many brands, and they want to make the best out of this time. This is that time of the year when brands tend to thank clients with merchandise and engage their teams with motivational rewards. All of these efforts aim at starting the next financial year strongly.

Most businesses have a simple go-to agenda for utilizing the EOFY! They use their remaining budget for the year to introduce some promotional materials for clients, customers, and employees. However, this initiative is not just about using up the leftover business funds, but also to create some meaningful moments directed by your brand, before the financial year ends.

So, if you are a business owner looking for EOFY merchandise trends to reward your team or thank your customers, this article is all you will need.

Year-Round Trending EOFY Merchandise Trends

Here are some of the popular EOFY merchandise trends that you can consider for not just spreading positivity among employees and customers, but also to build a great brand reputation:

1. Pens & Notebooks

One of the simplest and cost-effective merchandise products that never loses its charm is, pen & notebook. People in the corporate setting love to keep a notepad close to them for taking quick notes of important discussions, which they would usually miss.

You can seek brand logo printing on the notebooks and pens, making them your business-specific merchandise.

2. T-Shirts

Both employees as well as customers love to be gifted with free T-shirts, which makes this category a perfect EOFY merchandise option. Hand out promotional T-shirts to your employees or team members on the last day of the financial year, as a gift to praise their efforts and motivate them to keep up the good work.

Following that, you can also create custom T-shirts specifically for appreciating the loyal customers and encouraging them to continue availing of your products or services.

3. Tech Gadgets

If you want to go exclusive and mark a strong brand presence among your clients or employees, gifting tech gadgets can be the best bet. This category of EOFY merchandise is useful for almost everyone, including clients, employees, customers, and event audiences. You can consider gifting power banks, Bluetooth speakers, charging cables, USB hard drives, and other such gadgets.

4. Printed Caps

This category of merchandise is one of the most sought-after options in the industry. You can reach out to any cap manufacturer and request embroidered or bucket hats with your branding on them.

No other branded apparel can give more exposure to your business than head-wear, making printed caps an important gifting idea. Now, pair these caps with other merchandise goods as planned, and your EOFY gift for clients and customers is ready!

5. Custom Uniform

Whether there is an EOFY event coming up, or you just want to do employee giveaways, custom uniforms are the best! When people wear branded uniforms, it turns the people into walking advertisements for your business. Screen printing or attractive embroidery can be the best ways for you to embed your brand logo onto the corporate apparel.

Final Words

Brand merchandise is not just meant to appreciate an employee or thank a client, but is also meant to drive more exposure to the business. With the right promotional products manufacturer on your side, you will be able to market your brand through merchandise in a vibrant and aesthetic manner.

This article showcases some of the trending EOFY merchandise options that you can count on for your corporate gifting solutions. And, while you make your pick for one or more among them, it’s better to always analyze your budget, audience, and brand specifics. So, go ahead and pick the best promotional product for your EOFY gifting!