RBI launches a campaign to promote widespread adoption of digital payments.
Reserve Bank of India Governor Shaktikanta Das on Monday launched mission Har Payment Digital with the objective of making every citizen a user of digital payments as part of Digital Payments Awareness Week (DPAW) 2023 from March 6 to 12.
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As part of Digital Payments Awareness Week (DPAW) 2023, which runs from March 6 to 12, Reserve Bank of India Governor Shaktikanta Das on Monday launched the project Har Payment Digital with the goal of making every person a user of digital payments.
The central bank announced today that this awareness week will have the theme "Digital Payment Apnao, Auron ko Bhi Sikhao" (Adopt digital payments and Educate others likewise).
Over the last few years, the usage of digital payments in India has seen exponential growth. Citizens of the country have embraced digital payments for the speed, convenience, and security that it offers, the RBI, in the statement, said, adding, "However, a significant portion of the population is still not aware of digital payments or is not using them despite being aware."
Considering the benefits that digital payments bring to the country, it is necessary to create more awareness and further increase the usage of digital payments. With this objective, the Reserve Bank said it had been observing a targeted campaign - DPAW every year as part of the continuous efforts towards increasing financial awareness.
A recent RBI survey covering 90,000 respondents revealed that while 42 percent respondents had used digital payments; 35 percent were non-users though aware of digital payments while 23 percent were not aware.
This year, 'Har Payment Digital' (HPD) mission would be launched that would run till the period of Vision 2025 and intends to convert these non-users into users of digital payments.
